One of the things that I’ve enjoyed most about getting Shoosha off the ground is working on the packaging. We have a really awesome group working with us (Visual Inclination), and I think they’ve hit it out of the park with our new packaging which is arriving… this afternoon!

Not only does VisInc do great work, but they are even delivering the packaging to my door. I can’t wait to see the new boxes, belly bands, and our really cute wooden tags for our soaps!

We’ve spent months going through numerous iterations on the labels, making ‘this’ bigger, and ‘that’ smaller until we were able to give an enthusiastic “YES!” We’re going for a modern and clean look, but still baby and environmentally friendly.

With this in mind, we found a manufacturer that is Bull Frog powered, Rainforest Alliance Certified, and uses Waterless printing – harmful chemicals are removed during the printing process, and far less water used as well. I’ll be posting pictures shortly and sure hope you like it too!